Power Tools Ad Posters : Set of 4

This is an advertising poster design for Dewalt, a brand of professional power tools used in construction and industrial settings.
I mainly used compositing techniques using Photoshop to convey the message that Dewalt wants to convey to consumers
with effective images that fit the features of each product.

I designed advertising posters for products released by Dewalt Korea from 2019 to 21.
I led the entire process of the project, from initial planning to design and print management.
Client

DeWalt KOREA

My role

Planning
Design
Print management
Project Management

Date

Page marked

dewalt KOREA
01. Power Tools Ad Posters : Set of 4
KIMSPACE
Power tools for Extreme performers,
Professional workers,
and Multi innovators : DeWalt.
01
Image planning, manipulation
Develop an image that emphasizes the look and benefits of the product. Design and composite images to visually show the strong power of the product.
02
Highlight brand image
Highlight the brand identity through utilizing DeWalt's representative colors yellow and black appropriately.
03
Effective information delivery
Arrange product specifications and features in a pleasing manner, and effectively convey information through infographics and icons.
photo manipulation
processes
20V MAX Atomic series   2019. 5. / 297x420
Woodworking Tool Series   2020. 9. / 297x420
60V MAX Flexvolt Table saw   2019. 5. / 210x245
60V MAX blower  2020. 9. / 210x245
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